Business

Indian cooperatives to market indigenous cows’ milk

India is world’s top dairy producer and indigenous cows supply about a fifth of its milk production of about 140 million tonne. Although there has been a huge demand for native cow milk, the country has yet to market it separately.

tharparkarcow

Tharparkar Cow

New Delhi, Jan 5 (Big Wire) Two Indian cooperatives will add indigenous cows’ milk to their existing range of products this year as there is a huge demand for it.

Milk of Indian variety cows considered superfood as it possesses A2 protein that is known to provide better immunity and protect against diseases and disorders.

tharparkerbull

Tharparkar bull

Odisha State Cooperative Milk Producers Federation (OMFED) operating in the eastern state of Odisha has announced that it will set up a plant to process Binjharpuri cow milk and sell it from the middle of this year.

Similarly Punjab State Cooperative Milk Producers’ Federation Limited (MILKFED), an apex level dairy cooperative based in Punjab, has announced to sell indigenous cow milk soon under its popular Verka brand.

Ghee or clarified butter prepared by MILKFED is already available both in domestic and international markets. Apart from Delhi and Punjab, it is selling Verka Ghee in Dubai, Saudi Arabia, Muscat, Australia and Japan, New Zealand and Malaysia.

India is world’s top dairy producer and indigenous cows supply about a fifth of its milk production of about 140 million tonne. Although there has been a huge demand for native cow milk, the country has yet to market it separately.

The world has over 800 recognised breeds of cattle. There are about three dozens of registered Indian breed.

Scientists at the National Bureau of Animal Genetic Resources (NBAGR), an arm of the Indian Council of Agricultural Research (ICAR) based in Haryana, have recently found that the A2 allele gene in Indian milk breed of cows and buffalos is 100 per cent, while in foreign breeds, it is around 60 per cent.

They had scanned 22 breeds of native cows including Red Sindhi, Sahiwal, Tharparkar, Rathi and Gir.

 

Big Wire

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